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In the unspoken power of a great hair day. The boost of energy that’s given when your beauty and confidence is intertwined should be accessible to all women. That’s why we created African Pride with premium natural ingredients at an affordable price, to ensure you’re less stressed about your hair and more focused on stepping into your best self.
An ECO-BIO / VEGAN / CRUELTY FREE brand that offers high-performance cosmetics using exclusively natural formulations.
Each product is designed as a precious and unique piece of jewelry.
This Brand offer you natural, vegan products that respect the environment The purpose of this approach is to nourish, hydrate, balance and beautify your hair without attacking it, thanks to high-performance formulas, Cosmos Natural certified by Ecocert and biodegradable. Those routines do not contain any product criticized by cosmetics regulations and are packaged in 100% recyclable packaging. And we absolutely love this....
Safe And Uncompromising Beauty
We leave out these harmful ingredients:No Parabens No Phthalates No Mineral Oil No Petroleum No Formaldehyde
A brand that sublimates our hair by caring for it in depth day after day with products combining naturalness, efficiency and pleasure. A brand that helps build a more inclusive cosmetics industry by thinking of all consumers. A brand inspired by the Mediterranean, or rather the Mediterranean: European, African and Eastern, from the most ancient to the most contemporary, that of our grandmothers and that of our children. Our magic ingredient? The prickly pear, used for centuries in the Mediterranean. A brand Homage to Mediterranean Beauty, SHAERI.
The avocado is all good!
For strong hair or nails
We no longer present the beauty oil of Morocco!
Protect and nourish your skin,
A conditioner with embellishing and deeply repairing benefits thanks to the Oil of Sapote, of eléis of Guinea of kukui in particular 2n1 as a conditioner and a leave-in for the thickest hair.
A shampoo that respects the nature of your hair thanks to organic floral hydrosols and essential oils Your fragile hair regains its vigor
This wonderful jelly helps you to define and maintain any kind of curl and hair.
An economical and ecological solid shampoo with oil and hibiscus flower to gently cleanse and strengthen, beautify and fortify the hair from the first shampoo.